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If you’re bringing your brick and mortar store on-line or planning to launch an eCommerce store, having a marketing strategy in place would improve your possibilities of success. Gardening is large and rising. And it’s a enterprise that is much less more likely to transfer completely online than many other companies. You would begin out with a provide middle, expanding over time to add some crops to promote, and then, eventually vertically integrate with your own plant nursery. You might also develop into offering onsite services.